Brand leads.
Systems hold it together.
I'm a senior designer working across brand, product and UI/UX. I'm strongest where a hard product problem meets a system that has to scale. I lead with design, stay close to the detail, and can take any of it to a dev-ready state.
Senior UI/UX Designer
Conversion-led web redesigns, a company-wide UI design system and style guide, and a brand identity across logo, web and social.
UI/UX Designer & Front-End Developer
Led research, IA and competitor analysis on healthcare IT, including Avalon, the mobile EMR. Built the responsive front-end with HTML5, CSS3, JavaScript and custom theming.
Designer & Front-End Developer
Web design, graphics and front-end work, including a custom UI library built for developer productivity and code reuse.
What I'm reached for.
The things teams and clients bring me in for, each one tied to the work that proves it.
An accessibility-first identity for adults over 50, designed so the brand and the usability were one decision.
Split clinical documentation from the record so a clinician can sign a note in the few seconds they have at the bedside.
A driver-safety app taken from a one-line brief to a shipped Flutter product, with the visual language, interaction model and component set all built from scratch.
Design systems with light and dark themes, dev-ready components and decisions kept in the open, including the one this site is built on.
Physician interviews that reframed Avalon mid-build. A real behaviour was observed and the design changed because of it.
Strong HTML, CSS and JavaScript, so I hand the work to myself and ship a working interface directly.