Brand leads.
Systems hold it together.
I'm a senior designer with ten years across brand, product, and UI/UX — strongest where a critical product problem meets a system that has to scale. I lead with the design, stay close to the information, and can take any of it to dev-ready.
Senior UI/UX Designer
Conversion-led web redesigns, a company-wide UI design system and style guide, and a cohesive brand identity across logo, web, and social — design as infrastructure, not decoration.
UI/UX Designer & Front-End Developer
Led research, IA, and competitor analysis on healthcare IT — including Avalon, the mobile EMR. Built responsive front-end with HTML5, CSS3, JavaScript, and custom theming.
Designer & Front-End Developer
Web design, graphics, and front-end with a systems instinct — including a custom UI library built for developer productivity and code reuse.
What I'm reached for.
The things teams and clients bring me in for — each one tied to the work that proves it.
An accessibility-first identity for adults 50+, designed so the brand and the usability were a single decision — not a logo bolted onto a product.
Split clinical documentation from the record so a clinician can sign a note in the seconds they actually have at the bedside.
A driver-safety app taken from a one-sentence brief to a shipped Flutter product — visual language, interaction model, and component set, all originated.
Token-driven systems with light/dark, dev-ready components, and decisions kept in the open — including the one this very site is built on.
Physician interviews that reframed Avalon mid-build — a real behaviour observed, and a design corrected because of it. Research that changed the product.
HTML / CSS / JS fluency means the handoff is to myself — the work ships as a living interface, not a spec to be interpreted.