The system

Why the site is
built this way.

This page is a portfolio piece in its own right: the design system behind the work, the components it's built from, and the reasoning behind every decision. Brand-led, precision-first, and honest about what it does and doesn't yet prove.

01 · Palette

Dark, with intent

Deep navy (#000718) with a vivid orange — confident and agency-grade, the opposite of the warm cream + terracotta a thousand sites land on by inertia. The accent does the talking; the dark does the listening.

02 · Mark

Framed, not drawn

A navy badge with a single orange chamfer and SR inside — a precise, ownable mark. It scales from the header to a 200px hero graphic without losing its edge, and the chamfer recurs as a motif on every work tile.

03 · Type

Hanken, large and legible

Hanken Grotesk for display: bold and impressive at hero scale, still readable down to small sizes. Inter carries body copy; Space Grotesk handles the technical labels and meta. Three roles, one voice.

04 · Motion

On the work, not the words

The banner light tracks your cursor and the work parallaxes toward it — but every page settles the moment you stop. One orchestrated moment per surface, engineered and measured.

05 · Structure

Full-bleed and large

Edge-to-edge layout, big type, generous tiles. The work and the words get room to be seen — and stay highly interactive down to mobile, where tiles rise in on scroll and respond to tap.

06 · Case studies

The messy middle

Every project runs on one engine: setup, the wrong turn, the pivot, the reframe, the friction, the resolution, the postmortem. Real research over fabricated metrics — the thing a hiring manager actually trusts.

Foundations
The token system, in the open.

Background

#000718

Surface

#0a1430

Ink

#eef1fa

Accent

#ff5a2c

Components

Built once · reused everywhere · decisions on record
Buttons

Three weights, one job each

Solid carries the single primary action per view; ghost is the quiet secondary. On the dark gradient band, the button switches to a navy fill with white text and an orange edge — pure white on orange fails contrast, and accessibility is the brand, so the surface flips instead of the text losing legibility.

Work tile · the decision

The chamfer is the spine, not décor

Every tile inherits the mark's chamfered corner, so the brand reads before a single word does. The preview parallaxes toward the cursor on fine pointers and toggles on tap for touch — motion that signals precision rather than noise. Kinetic throwing was cut on purpose: it buried the work it was meant to showcase.

Solid

Let's talk.

Gradient

Let's talk.

Call-to-action band

Two variants, one tested for contrast

The solid orange band is the loud option for a single landing moment. The gradient variant — navy into plum, an orange corner that shifts on hover — is the default in production: white copy on a dark field clears WCAG comfortably where dark-on-orange was getting tight. Same component, the safer surface wins.

Desktop
Mobile
Portfolio presentation

Real screens, framed in context

Screenshots ship inside pure-CSS device frames — MacBook for desktop work, iPhone for mobile — so a flat export reads as a shipped product, not a cropped image. No raster mockup assets, no weight: the frame is markup, the screen is yours to drop in.

Get in touch

Let's build the system behind the brand.

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